Previous |  Contents | Next Download the eBook "That process has two distinct stages—before and after the shoot. The first sells the booking, the second is the up-sell…" High-end photographers have been selling albums profitably for as long as we’ve been in business, but for many today it seems a lost art. Why? Obviously the world has changed — "shoot-and-share" and "just the files" are seductive ideas, and so is selling online. And who needs the hassle of getting people into the studio, playing nice, offering them bubbles and selling To View More >>

A wedding album is more than just a series of photographs. It’s a storybook. A timeless collection of fleeting moments and heartfelt emotions immortalised and weaved together to create a beautiful narrative of a couple’s celebration of their union. Photos will bring your client’s wedding day to life long into the future. Therefore, creating the perfect wedding album requires careful thought and preparation. As a wedding photographer, how can you create a keepsake that captures all the significant milestones and little details?  Tips for Creating the Perfect Wedding Album To View More >>

Want prints, wall art and boxes in time for Christmas? Our pre-Christmas deadline for books and albums is coming up fast, but it doesn’t apply to loose prints, canvases, boxes etc. But! although we don’t set deadlines for those products, we strongly recommend getting your orders in early. As time passes it gets harder to be sure you’ll get delivery in time, and if too many people leave their orders until the last minute someone’s bound to be disappointed… So, as we did with albums, here's a little nudge to get your orders in early and beat the Holiday Rush. Confirm To View More >>

Photographer Amanda King from ‘By the Horns’ lives on a sheep and beef farm in rural Canterbury, New Zealand. Her career took a turn after she took a photo of a "big hairy cow" to display in her living room. Her friends loved her 40x30 print and requested copies for themselves. She sensed an opportunity, and within nine weeks had built up a 16,000 following on Facebook. We asked Amanda about her new business venture, what inspires her about rural animals and a bit about the way she chooses to display her work. Amanda had been a school teacher for about To View More >>

Jessica Reeves claims to have been "very average" at school — "never did badly, never did amazingly well". But after two years as a photographer she's come to believe that this is something she can be great at and love at the same time. Ideal foundations on which to build a career! The biggest lesson she's learned is very simple: make friends. "Running your own business can be pretty lonely, especially at the beginning when you feel you are running along with a blindfold on. Making friends with other photographers, or others in the industry, takes a huge To View More >>

If you’re building a career in photography we’ve published some great articles by highly successful people here lately. Here’s a quick run-through — starting with Justine Ungaro and The Edmonsons because they’re giving Master Classes at WPPI next week. Please don’t miss them — they’ll be great value — and please don’t miss their sponsors either — Queensberry! Catch up with Stephen and Sonya at Booth 1365 in the Marquee Ballroom. Justine’s WPPI class is about moving to a new market, but her article for Queensberry is To View More >>

A beautiful memento of four very loved huskies! Laurel and Kevin from Brisbane, Australia are totally devoted to their dogs and regularly participate in sledding. Just a couple of weeks after this photo session in the Glass House Mountains, their beloved brown eyed girl Kiah passed away. Charlotte, from Charlotte Reeves Photography, specialises in pet photography. She says, "I am so glad they have this beautiful album of their special girl and the bond she had with her doggy brother and sisters.” A lovely translucent page at the beginning of their 12x12 Flushmount album. To View More >>

We're excited about the feedback for the new Workspace release. And from reading your emails it looks like our new storyboards will put smiles on a lot of faces. Originally storyboards didn't get much attention, but when we introduced blogging that changed. We realized pretty quickly that they needed a revamp. So let's look at what we have done: Storyboards are made up of templates designed to display groups of images, which Workspace then exports to create a single JPG. Use them like building blocks - choose a single template or add several To View More >>

We've just updated Workspace with some beautiful new viewing options for your client website. The slideshow view hasn't changed but we've increased the image size in the standard thumbnail view, and added two options that we know you'll love - Square and Masonry. So you can see the difference I've made three screen shots with the same images (by James Yeats-Brown). Masonry view Square view Basic Thumbnail (no cropping) Workspace's default is to display your events as slideshows, but you can change it to your favourite thumbnail view (or tweak the slideshow) under Settings > Website Settings To View More >>

Here's how to enjoy a stress-free December. Place your orders as soon as possible so you're sure to receive them before the holidays. Even if you order in late November / early December we’ll do our very best to get them to you, but if you definitely want your Album or Press Book before the holidays, we’ll need your order by the 10th of November. Here’s what you can do to ENSURE DECEMBER DELIVERY • Get your order (and all image files) in to us before the 10th of November. Make sure everything’s included - no missing files or information (eg text for titles). • Answer any queries, confirm To View More >>